You already know it and Pre-Dating agrees: Apps just are not the way to find quality people for a meaningful relationship. Even if there is a chance of meeting someone who shares similar interests, due to the algorithm and way dating apps are run, the chances you have of actually finding and connecting with that person are next to none (about 1%). The article below talks about people who were struggling with dating apps are now having success in in-person events like Pre-Dating’s speed dating and singles mixers and our Trademarked Lock & Key events!

Tired of dating apps? Real-life singles experiences are making a comeback.

Many users are tired of the “swiping, matching, ghosting” cycle and are looking to “meet cute” in person.

Laura Clark · Editor/Reporter

April 26, 2024

For Maxine Williams, 27, dating apps felt exhausting.

Not only was the New Yorker feeling screen fatigue coming out of the pandemic, but she was also noticing a frustrating cycle of “swiping, matching, ghosting,” and fewer guys who were interested in more than just hooking up.

“It’s really difficult to find someone genuine,” Williams told Yahoo News.

She’s not alone. While options like Bumble, Hinge and Tinder saw years of steady growth, by offering virtual places for people to connect, many users have started to notice their shortcomings — endless in-app conversations that don’t lead to dates, fake profiles, limited free options and an increased “cringe” factor when it comes to paying for supposedly better choices. And while some users might not be breaking up with apps altogether, their eyes are definitely wandering to other options.

The apps have noticed, with many shedding employees and rethinking their strategies. According to the New York Times, Match Group and Bumble “have lost more than $40 billion in market value since 2021.”

But what’s the alternative? Turns out, many people are opting for something a little retro. Whether Gen Z or Gen X, some users are ready to trade in virtual experiences for IRL — that is, in real life — ones.

So, what else is out there?

A local company, which has hosted an “IRL singles event” in New York, Philadelphia, Los Angeles and Washington, D.C. The Founder, used her studies at Columbia University’s Spirituality Mind Body Institute to create a multisensory approach to connecting with others. They launched the event in New York in 2022, in part to combat the “bad behavior” of ghosting and breadcrumbing (basically stringing someone along) that she was seeing on dating apps. While the average age of attendees is mid-30s, the Founder said she’s seen participants as young as early 20s (21 is the minimum age since alcohol is served) to people in their 60s. Ticket prices are set with “intention,” she said, to ensure that people who join are really invested in the experience. This is about learning a tool kit for more meaningful interactions, she said.

While 30% of U.S. adults say they’ve used a dating app, according to a 2023 study from the Pew Research Center, that number hasn’t changed — much less grown — from a similar survey by the organization in 2019.

That said, it’s not apps that are the problem, argues a San Diego-based dating coach and podcast host who met her partner on a dating app.

“The issue is that people are noncommittal, and that people have options, and they know it,” they told Yahoo News.

A twist on a dating classic

Tired of the dating app scene, which seemed to rely too heavily on filters that could negatively affect women of color, she became enamored of something a little more old-fashioned: speed dating.

“Dating apps have always been the norm for my generation. Literally since college, I’ve been on dating apps,” she said. “So we really heavily romanticize ‘meet-cutes’ in a different way than I think older generations have, because they’ve always had that as an option, whereas us, it’s like, ‘Oh, you’re single? Get on a dating app.’” So in 2022, she launched an in-person dating company, giving speed dating a 21st century makeover by hosting events in New York, New Jersey and D.C. that capitalize on social media and celebrate diversity. “I feel like women, especially women of color, there’s been so much data over the years saying we’re like the least desirable or the least swiped on, so I created my events, not just for people of color, just for the events to be diverse.”

Attendees shouldn’t come with the sole idea of finding a lifelong partner but rather to meet people and have fun.

“You probably won’t meet your husband here, but it’s OK. You’re gonna talk to men,” she said. “And when was the last time you talked to more than two single men in person face-to-face?”

“What I suggest is just interject yourself into the community and into doing things that you genuinely enjoy so that you can meet people that are like-minded,” she said.

Finding friendship — and maybe love too

A local travel company that organizes “group adventures for solo travelers in their 30s and 40s,” offers exactly that. To combat the “worsening loneliness epidemic,” the company aims to create “meaningful friendships” through travel. They book trips to places like Tanzania, Finland or Sri Lanka, where they will meet others who might share similar interests. In fact, according to the company 80% of attendees keep in touch after their experience. “Of course, sometimes these friendships may develop into something further — leading to long-term relationships or even marriages — but if that happens, it tends to be more impromptu.”

What are apps doing in response?

Companies like Match Group, which owns apps including Tinder, Hinge, Plenty of Fish and Match.com, have been investing in their own IRL experiences. Match, in particular, has been hosting about 100 monthly events across the U.S. and Canada since 2011. Tinder has also hosted a variety of singles events.

Bumble also created its own IRL events, focused mainly on “a return to real-life and in-person dating” after the cooped-up pandemic years, but the calendar is currently empty. A Bumble representative did not return Yahoo News’ request for comment.

At the end of the day, while dating apps have dominated the coupling scene for more than a decade, more and more people are exploring life beyond the screen. With a changing landscape and fresh ideas for meeting cute, a path to romance has emerged beyond the swipe.

You might not meet the love of your life, but I think it’s a great opportunity to just put yourself out there in a different way.